News In Brief – December 2013
This month's articles:
- Bath Tourism campaign delivers outstanding results
- Design award for SETsquared Shed
- Going for Growth award for Gregor Heating
- £73k award for 3D printing manufacturer
- Colin Skellett’s Home Truths
- Bristol’s £4.8 million funding for broadband
- Free business support for manufacturing firms
- Blazing the trail in China
Bath Tourism campaign delivers outstanding results
Bath’s official destination marketing organisation Bath Tourism Plus, (BTP) working with the Bath BID, has created 527 jobs for Bath and the surrounding area as a result of marketing campaigns, which were in part supported by the Government’s Regional Growth Fund (RGF). The campaigns, which took place from June 2012 to February 2013, generated £43.7million in consumer spending on trips to Bath, benefiting Bath’s accommodations, bars, restaurants and shops.
Bath Tourism Plus, in partnership with VisitEngland and Bath Improvement District (BID), is one of a number of destinations in England that has been allocated additional funds through VisitEngland’s Growing Tourism Locally programme, funded by RGF, to support destination marketing campaigns designed to bring new visitor spending and associated jobs to the area. Independent research confirms that the Great Bath Feast and the City’s extensive Christmas and Spring marketing campaigns, are responsible for a significant uplift in visitor spend campaigns in the city.
Nick Brooks-Sykes, Chief Executive at Bath Tourism Plus said: “By working together, we have delivered a series of high profile marketing campaigns to encourage visitors to Bath and the surrounding area. These results, which come from independent research and which have been audited by Government, show that we have delivered significant impact and exceptional returns. We continue to lead the field amongst destinations in creating highly successful campaigns, which are driving additional visitor spending into our economy.”
Working closely with partners across the industry, BTP’s Marketing Strategy is setting out ambitious growth targets and aims to add an additional £43million into the visitor economy by 2014. In a new collaboration with Bath BID, BTP is delivering marketing campaigns which sees Bath being promoted both nationally and regionally through press advertising, digital marketing, and outdoor sites together with an extensive PR programme.
Find out more at www.visitbath.co.uk.
Design award for SETsquared Shed
Congratulations to SETsquared, who have won the Business Incubator Design award for the newly opened Engine Shed by industry body UK Business Incubation.
Going for Growth award for Gregor Heating
Gregor Heating in South Glos have been awarded £40,000 from the Going for Growth fund to enable them to expand their successful heating, electrical and renewable energy business.
The Company are considering a few options to either expand existing premises with state of art showroom and training facilities or set up a satellite office in a new area.
Gregor employ over 65 specialist engineers, electricians and office staff and work with various companies like National House Builder Bovis Homes and Knightstone Housing Association.
Watch this video of them installing solar pv panels here
Find out more about the company at www.gregorheating.co.uk
£73k award for 3D printing manufacturer
Clevedon-based business Cam Machine Components are planning to buy faster and more modern machinery with the £73,000 they’ve been awarded from the Going for Growth fund.
Set up in 1996, the company now focuses on the specialist manufacture of oil and gas drilling and renewable energies, 3D printer components particularly in the education market and is seeing a growing order book.
The expansion of the business with the new equipment and increased orders means they are able to create 12 new jobs in the company.
Find out more at www.gregorheating.co.uk.
Colin Skellett’s Home Truths
Read WE LEP chair, Colin Skellett’s, blog for the National Housing Federation’s Home Truths 2013 report: http://www.housing.org.uk/media/blog/working-locally-to-support-affordable-homes
Bristol’s £4.8 million funding for broadband
Bristol is to receive £4.8 million to help SME businesses upgrade to a high speed, high grade, broadband connection. Bristol businesses are eligible to apply for connection vouchers, providing they have less than 250 employees, a turnover of less than £40m and meet EU ‘de minimis’ criteria. Businesses should go to www.connectionvouchers.co.uk/eligibility-checker to check their eligibility. Applications are open until March 31st 2015.
Free business support for manufacturing firms
Two days of free business support are being offered to manufacturing businesses in the West of England. The new £1.8m business technology centre managed by the University of Exeter has been part-funded by the European Regional Development Fund and can support businesses with a range of services. Find out more here.
The new £1.8m business technology centre, CALMARE (Centre for Alternative Materials and Remanufacturing Technologies) is managed by the University of Exeter and has been part-funded for two years by the European Regional Development Fund. It can support businesses with a range of material development and sustainability projects and services. These include materials testing, waste reduction and advising on remanufacturing and recycling options.
Blazing the trail in China
A delegation from Invest Bristol & Bath has just returned from a visit to China where they were promoting the region as an alternative to London for investment.
Coinciding with a visit from the Mayor of Bristol, the aim of the trip was to open up new business channels. The region has been specifically identified by China as a leading UK base for creativity and innovation.
LEPs are driving economic growth across an economic area. They provide a means for local authorities to work together with business in order to quicken the economic recovery.